FREE Google Business Profile Workshop

Louisiana Office of Tourism is offering two classes this spring on optimizing your Google Business Profile!

Your Google Business Profile is the single largest source of organic (non-paid) exposure for your business online and may be the first impression you make on potential customers. This is an ongoing education opportunity for business owners to improve awareness & use of the leading digital marketing tools to create results for tourism businesses and a positive experience for visitors. With this program, you can choose a balance of support that works best for you with ongoing virtual training opportunities or through the in-person workshop.

Virtual learning and the in-person workshop will cover:

• Google business profiles

• How your Google business profile surfaces in Google search and travel products

• Claiming and verifying your business profile on both platforms

• Keeping core business information current

• Overview of tools available with Google

• Free booking integrations for lodging and attractions with Google profiles

Click here to register for the Natchitoches or Ruston class! 

Workshop Details:

• Tuesday, April 8 from 10am to Noon at the Louisiana Sports Hall of Fame & Northwest Louisiana History Museum - 800 Front Street, Natchitoches, LA 71457
• Wednesday, April 9 from 10am to Noon at the Lincoln Parish Library - 910 Trenton Street, Ruston, LA

For any questions, please contact Brooke Kidder at bkidder@crt.la.gov